Fed allowed Bank of America Merrill Lynch Master

WASHINGTON – Bank of the United States (the Federal Reserve) gave formal approval to Bank of America to acquire Merrill Lynch, the Wall Street icon battered by the credit crisis.

Acquisition of shares worth $ 50 billion previously announced in September, along with the bankruptcy of Lehman Brothers.

The Fed expressed very cautious in considering the acquisition proposal, and finally decided there was no adverse effect of the acquisition of the banking market or other relevant market.

Excerpted from the Wall Street Journal, Bank of America currently has $ 1, 8 trillion in consolidated assets and manage deposit USD774, 2 billion, which represents 10.8 percent of total deposits in banks in the land of Uncle Sam. While Merrill Lynch has consolidated assets of USD875 billion and manage savings of $ 77, 8 billion.

The Fed said the acquisition will make the company’s assets to $ 2, 7 billion and manage fund saving up to USD852 billion, or 11.9 percent of the total bank deposits in the U.S..

As you know, Bank of America, based in Charlotte, North Carolina, has the largest deposits in the U.S., while Merrill Lynch is a broker company that is known throughout the world.

The Fed’s announcement of its approval of the acquisition comes after Bank of America shares rose 63 cents, or 4.3 percent, to close at USD15 number, 42. While acquiring shares of Merrill Lynch rose 85 cents, or 7.5 percent, to close at USD12 number, 21.

“Blending a wealth management firm in the world with the biggest bank financial services company will present the most important in the world, without any match,” said Bank of America director Kenneth Lewis, quoted by AFP.

Similar than different

The various products offered to consumers are all the same, in terms of both function and appearance, all the same. That phrase from Philip Kotler, one professor of marketing in the world.

How a brand can be recognized as a whole and be able to build a strong emotional bond with consumers, is a large and very important question to answer. Seeing a market full of competition where each product with different functions together mimic each other, let alone the things we can offer to attract attention and amaze consumers?

How a brand can appear as the first choice of many competitor brands in the minds of consumers? One of the answers of the above questions is a sensory branding, the branding process that touches consumers through the five senses that humans have.

Through sensory branding, a brand has more value that can transform a commodity product that had become a very strong brand, which can stand alone as a whole compared to competitors’ products.

Competence of sensory branding is understanding the importance of a brand can build a deeper and more sensitive, that is through the senses and emotions. Branding is done by Singapore Airlines is also similar to other airlines, through visual and graphics such as logos and color consistent. On the other hand, Singapore Airlines began lifting consumers experience higher than other airlines.

They greet you with a friendly and always well dressed. They provide a warm towel to the passengers while waiting for the plane getting ready to fly. The whole flight attendants also use the same perfume, Stefan Floridian Waters, a perfume that has been patented and must be used by all cabin crew of Singapore Airlines.

Similar (aviation services) but not identical (all given stimulus is very different than other airlines). Do you remember the scent of BreadTalk bakery? Every time you log bakery, you do not just see so much bread on display in front of your eyes. You also smell the fragrance of fresh-baked bread. The fragrance is not from the bread you see, but it comes from the air freshener that is placed in the store. That sensory branding.

You will always remember that BreadTalk bakery is one that is very fragrant and through the stimulus, also provoked emotions through the sense of smell, which in turn could encourage you to buy the bread. Similar to (sell bread) but not the same (given BreadTalk experience than other bakeries).

Challenges in conducting sensory branding is to imagine a broader and more detailed on how a person interacts and accept new experiences with your brand, and also applying existing ideas to strengthen the emotional side at every interaction.

When communication and visual identity are generally only touch the senses of sight and hearing, the entire stimulus can be enhanced by integrating the three other senses that it sends a stronger emotional message to the consumer and multi-applications all point interactions. The product you are offering is similar, but not identical experiences with other products.

Labour Threatens to Replace Workers Employers with Machine

JAKARTA – Businessmen threatened to replace all engine-powered labor if workers often do a demo. This is because of frequent labor demonstrations.

“Then we could just replace all labor with all machines if they always use this (demonstration),” said Chairman of the Indonesian Employers Association (Apindo) Sofjan Wanandi, found in MNC Tower, Jakarta.

According to Sofyan, now, it was talking about this with the government and the labor unions. However, with this demonstration, has made a number of investors and entrepreneurs worry.

“I’ve got a call in the morning from a lot of people from everywhere, they are worried about this (demonstration of workers),” he added.

In fact, he said, there are some investors who will close a plant in Indonesia.

“There, two from Indonesia Japanese one, they move in the field of electronics,” said Sofyan.

As information, a nationwide strike that made ​​hundreds of thousands of workers responded to a cold Tangerang Kingdom Indonesian Employers Association (Apindo) Tangerang. Apindo threatened to shut down the company if workers continue to strike.

“As a result of the strike, the company is loss-making, mending his company closed it then,” said Chief Billy Purwanto Apindo Tangerang.

According to him, every worker demonstrations makes production halted, resulting in huge losses. “Feel free trade aspirations, just do not constantly and even the mass strike like this,” he added.

The benefits and advantages of having a Website

Often appear good question, what’s in it have a website? What is the benefit to have a website that? That’s some questions that I often encounter. Well in this article, I will try to explain about what are the benefits of having a website for a company

Why is a website important? Maybe it’s too many people who know how important website. Although the company already had a brochure, advertising is ubiquitous, are well known in the community, but it is actually still need a website.

Well this is the 10 benefits that would be obtained if the company has a website.

1. Means of Product Sales

If you have products or services to be marketed on the internet, then you should have a website. The website functions as a tool to introduce your product to the world of internet. With the number of internet users, you have a chance to get prospective buyers with significant amounts also.

2. Simplify Communications

Through the website, you can communicate with ease. Whether it’s with your clients, with your friends, with potential customers and so on. The website is equipped with modern communication features that allow us to speak to the manager of the website.

The existence of the comments on the website, a contact form is a fraction of the way of communication through the website.

3. Introduce your Company Profile

The more well known then the profile will be more well-known profile. A company or organization would like if the profile is widely known. For that choose a website as a media publication company profile is one innovative way.

4. Generating Potential Consumers

A website can also be used as a means to bring in potential customers. Many companies are able to attract clients from outside the region or even abroad through their website. As we know, the number of visitors not only from Indonesia, but from abroad. Even just this blog often get visits from abroad, as evidenced from the number of foreign commentary to this blog entry.

5. Official Publication Means Being Your Company

Through the website, your company can make it as official publications. For example, your company held a lottery, then the information about the event can be viewed via the website owned. In fact, almost all companies are required to have a website.

6. Branding

Build branding is also very important for the company. Well roles build branding can also be done via the website. Many websites are designed specifically and have the distinctive characteristics of a corporation. For that branding through website also needs to know.

7. Ease of Giving Information

By having a website, the company will be easier to update the latest information. Such as schedules, latest news, and so forth. With the website, consumers and prospective consumers can still find out the latest developments of the company even though the distance is very far.

In addition, consumers generally would prefer to interact with a customer service company via a website because of its practicality.

8. Ease of Doing Polls

Polling is also a means to determine the situation and wants of consumers or potential consumers at this time. Through the website, we can create a poll with a simple and practical but can be maximized. On the internet there are many service providers polling manufacture a form that you can display on your website. With this convenience, of course polls can be done through your website.

9. Cause Professional Impression

A company that has a website, it is definitely going to get more attention from companies that do not yet have a website. Consumers and potential customers will certainly look first to the company that already has a website. That is why the company should have a website.

10. Looking for a New Partner

Many companies who sometimes need an partner to work together. Well to publicize your company via a website that is optimized, the more people who know about the existence and the existence of your company. From there, your company may be able to find a suitable partner and profitable business.

Gold prices go up

The price of gold based on the reference Tbk PT Aneka Tambang (Antam) per Tuesday (08/07/2012) this week re-gained thinner than Monday (08/06/2012) yesterday.

The increase of Rp 1,000 per gram to $ 543 000 per gram to buy back price to $ 488 000 per gram from Monday’s price of Rp 487 000 per gram.

Based on data from Hong Kong gold prices index Metal Exchange (HKMEx) Gold from Bloomberg Gold prices are at 1614.6 U.S. dollars per troy ounce (51.60 U.S. dollars / gram), down 1.2 U.S. dollars per troy ounce (-3 , 85 cents / gram).

In global markets, gold Gold price index fell 1.2 100 gold Bloomberg U.S. dollars per troy ounce (-13.82 cents / gram) to 1611.9 U.S. dollars per troy ounce (51.82 U.S. dollars / gram).

Antam’s gold price by reference to a July 6, 2012 was USD 539 000 per gram to buy back USD 484 000 per gram. For the price of 5 grams of USD 2.5455 million to 2.5655 million USD in a month, to which 10 grams of USD 5.050 million, today the price has touched the figure of 10 grams USD 5.090 million.

Blue Water Depot

Drinking water, remains a staple of every person, anytime, anywhere. Because the drinking water business still excited, still the prospect, especially if the ground water quality and hygiene in the area contaminated and low quality.

Blue Water depot Yantje founded in 2002, is part of efforts to provide safe drinking water and the best quality, low cost. A business concept of drinking water refill depot (DAMIU) are different from existing ones over the years.

100 Percent Ozone Technology

Where the difference Depo Drinking Water (DAM) Blue with depo-water refill depot the other? The difference apparently lies in the technology used. In the DAM using 100 percent blue ozone technology for drinking water production process generated.

Ozone is an industry standard technology used by companies in Package Drinking Water (bottled water) so that the water consumed has the proper requirements needed, such as rich in oxygen which is evident in the presence of grains in a gallon bottle of oxygen. Freshness of blue water level would be more secure because of the sale immediately after the production process is completed.

Blue water is available at prices ranging from one-third of the price of bottled drinking water. With such a high market demand and strong (demand driven) which is the main requirement is routine and the price is very affordable and high quality.

Blue water business growth from year to year increase. Currently Blue outlets reached 37 outlets. Blue water business profits are able to achieve gross margins of more than 65% with the achievement of break event point is relatively easily achieved and the power of cash of more than 9 million dollars per month.

Yantje seriousness was not in vain. Hard work and perseverance can produce 2 by MURI awards in the year 2007. The first award given for achievements Blue MURI as the first DAM in franchise nationally. The second award is a franchise business that DAM’s first use of 100 percent ozone technology for drinking water production process.

Indosat Launches “Indosat Shop” in Jakarta and Surabaya

In order to notice a wider range of customers, Indosat recently presented the latest service center “Indosat Shop”. This program is used to obtain a variety of mobile telecommunications services as well as resolve problems that may arise in using the service. This service is now present in the two cities, Jakarta and Surabaya.

Indosat Shop sales presence in the center of information technology tools and gadgets, which is the main reference center and the consumer in obtaining telecommunication devices.

Director and Chief Commercial Officer of Indosat, says Erik Meijer, Indosat Shop is one of the contact point of sales and service of Indosat exclusive range of services, which are in strategic locations in shopping centers and gadgets. Shop Indosat he said, aimed at getting closer to customers, especially in the center of IT tools and gadgets transaction.

“With this customer will more easily obtain the desired service solutions as they choose and get the IT and telecommunications tools in these locations” Erik said.

In Jakarta, Indosat is present in the Best Cell Shop – ITC Fatmawati, 137-138 Ground Floor, South Jakarta. While in Surabaya, Indosat is present in the Hi Tech Shop Mall Surabaya. Shop Indosat customer service every day from Monday-Sunday, starting at 10:30 to 21:00 pm.

Indosat Shop provide a range of integrated services such as sale of Indosat SIM Card cellular activation of both prepaid and post paid, the sale of a variety of bundling packages, information on various products and services, the charging pulse, post-paid bill payments as well, handling customer complaints.

Customers can also get the PIN and PUK card information of customers, setting parameters and activation of Indosat features, and retention programs.

The opening and operation of Indosat Shop in Jakarta and Surabaya complete Indosat breakthrough since the beginning of the month of Ramadan through the launch of the program’s Blessing Indosat Free 3 Day 3 Nights + + and increase network capacity to face the potential of telecommunications traffic spikes during Eid.

The purpose of banking services

Banking services is very important in the economic development of a country. Banking services are generally divided into two goals. First, as a provider payment mechanisms and tools are efficient for customers. For this, the bank provides cash, savings, and credit cards. This is the most important role of banks in the economic. Without providing an efficient means of payment, then goods can only be traded by barter that takes time.

Second, by accepting savings from customers and lend it to those who need funds, means that banks increase the flow and utilization of funds for investment in more productive. If this role is going well, the economy of a country will increase. Without the flow of funds, the money just sitting in someone’s pocket, one can not obtain a loan and the business can not be built because they do not have a loan.
Bank Types and Definitions

Generally, a bank is a business entity that has the authority and functions for the general public to raise funds for distribution to those who need funds. Below are all sorts and types of banks in Indonesia and its meaning definition / meaning of each bank.

Types of Bank:

1. Central Bank

The central bank is a bank incorporated under Law No. 13 of 1968 which has the duty to regulate the circulation of money, regulate mobilization of funds, regulate banks, credit manage, maintain currency stability, filed a printing / additions rupiah and others. The central bank there is only one at the center of all banks in Indonesia.

2. Banks

Public Bank is a financial institution offering a variety of products and services to the community with a function such as collect funds directly from the public in a variety of forms, giving credit to the people who need loans, buying and selling foreign currency / exchange, sell insurance, current accounts, services checks, valuables receiving care, and so forth.

3. Rural Bank / BPR

Rural Bank is supporting the bank has limited operational area and funds owned by a limited service as well as give credit loans with a limited amount, accept public deposits, provide financing to the principle of profit sharing, the placement of funds in a bank certificate of Indonesia, deposits , certificates / securities, savings, and so forth.

Since the enactment of Law No. 10 of 1998, types of banks can be divided into commercial banks and rural banks.

1. Banks

Commercial Bank is a bank conducting conventional business and or based on sharia principles in their activities providing services in payment traffic. The nature of the services rendered is common. Banks often also called the Commercial Bank. Ongoing work of the main banks include:

a. collect funds from the public in the form of demand deposits, time deposits, certificates of deposits, savings deposits;
b. give credit;
c. issue an acknowledgment of debt;
d. moving money;
e. placing funds on or lend funds from other banks;
f. receive payment of the bill on securities;
g. provides a place to store goods and securities.

Commercial bank in Indonesia in terms of ownership consists of:

a. State banks, such as BRI, BNI, BTN.
b. Regional Development Bank (BPD), such as BPD Jakarta.
c. National Private Bank Foreign Exchange, such as BCA, NISP, Bank Danamon.
d. Not National Private Bank Foreign Exchange.
e. Mixed Bank, Commerce Bank Sumitomo example.
f. Foreign banks, such as Bank of America, Bank of Tokyo.

Public Bank was called Exchange Bank and Non-Bank Foreign Exchange:

– Banks Foreign Exchange means that the scope of the motion to overseas operations.
– Non Commercial Bank Foreign Exchange means the scope of its operations in the domestic movement alone.

2. Rural banks (BPR)

According to Law No. 7 of 1992 on Banking, Rural Bank is a bank that receives deposits only in the form of time deposits, savings or other similar forms with it.

Efforts Rural Bank, among others:

1. collect funds from the public in the form of savings in the form of time deposits, and savings;

2. give credit;

3. provide financing for customers based on the principle of profit-sharing in accordance with established governments, and

4. placing funds in Bank Indonesia certificates (SBI)

The division is based bank other than the Banking Law may also be divided according to the bank’s ability to create the means of payment, which includes:

1. Primary Bank is a bank that can create the means of payment in the form of currency outside banks and demand deposits. Banks are included in this group are:

a. Central Bank or Bank Indonesia as the creator of the currency. Besides the task of the Central Bank are:

– Formulate and implement monetary policy;

– Manage and maintain the payment system, and

– Regulate and supervise banks.

b. Banks as the creator of demand deposits (money that is specifically applicable only and is not valid in general).

2. Secondary Bank is a bank that can not create the means of payment and only act as intermediaries in the credit belonging to the bank this is a Rural Bank.

Business Houses in Malaysia and Singapore Fatigue, Indonesia so ‘Stars’ Properties

Global economic meltdown, prices in Singapore and Malaysia this year predicted sluggish. However, Indonesia will certainly be a player ‘stars’ properties in Southeast Asia.

“Indonesia is still likely to be the star player (property) in Southeast Asia with a growth rate consistent pricing across all segments of the housing market, rising 3.6% (yoy) and 0.8% (QoQ),” said Holt.

According to him, a positive reputation around Indonesia carried trillion dollars from the economy (in terms of purchasing power parity / purchasing power terms), stable economic growth, inflation well controlled, and the middle class in need of housing.

In his study, Knight Frank said the performance of the property market in Asia amid sluggish due to the debt crisis in Europe. China’s property market performance is estimated to be weakened if economic conditions continue to show a significant slowdown this year. The Chinese government will likely ease some regulatory policy tightening before going to boost property sales activity.

While in Malaysia, the growth rate is projected residential property prices stable in the coming months, but with the possibility of a slowdown until the end of 2012.

In Singapore, there is an additional supply of new housing is huge this year. But because there are many unsold property supply, the market price of residential property in Singapore is expected to continue to decline until the end of the year.

Need USD 6.4 billion, Cyprus Euro Zone Ask for Help

Cyprus announces that it has asked the help of its eurozone partners, became the fifth of the 17 countries that share the euro seeking rescue funds. “The Government of the Republic of Cyprus has today informed the European authorities of its decision to inform the member countries of the euro area demand for financial aid,” said a statement issued by the Government of Cyprus, told AFP.

The statement did not specify the requested rate relief despite local media speculated it would be in the region of five billion euros (6.4 billion U.S. dollars).

Also did not state whether they are seeking a bailout or government funds to recapitalize banks, but the statement said the request for help is a consequence of the reduction in value of debt (write-down) Greek adverse financial institution.

Cypriot government, Reuters reported, has always emphasized the financial assistance they need just to help recapitalize the banking system relative to the worsening crisis of the euro.

An EU diplomat said last week that Cyprus will first ask the Russian loan of up to 5.0 billion euros, 2.5 billion euros has been secured low-interest loans from Moscow to cover the refinancing needs this year.

Thus following a Greek Cyprus, Ireland, Portugal and Spain which officially requested assistance from the euro zone.

Cypriot government said that the write-down of Greek bonds have been hit hard banking and encouraged her to seek help.

“The purpose of the assistance required is to overcome the risks to the economy of Cyprus, especially those arising from the negative spillover effects on the financial sector, due to a large exposure to the Greek economy,”

Cyprus also could seek foreign loans either from Russia or China gunan cover debt refinancing needs for 2013.

Cyprus confirmed the request just hours after Spain formally requested the banking rescue. The second request is being viewed European Financial Stability Facility and / or the European Stability Mechanism for help.

No data are published by Madrid, but the euro zone governments have agreed to place up to 100 billion euros (125 billion U.S. dollars) in loans.

The news comes as Cyprus prepares to take a turn to the EU presidency for six months on July 1.

Fitch Ratings downgraded the debt of Cyprus, because the demand for rescue has been widely anticipated in recent weeks.

Fitch said the downgrade “primarily due to exposure of Greek firms and households to the three largest banks – Bank of Cyprus, Cyprus Popular Bank and Hellenic Bank.” The credit rating agency said the Cypriot banks will require a capital injection of potentially up to 4.0 billion euros (5.0 billion dollars) – 24 percent of the island’s gross domestic product – in addition to 1.8 billion euros that have been allocated to Cyprus Popular Bank.

Greece has been forced to seek bail two times from the EU and the International Monetary Fund, the first for the 110 billion euro in 2010 and then to 130 mylar euro earlier this year. Greece also has 107 billion euros of private debt.

Portugal agreed to reform measures and savings in May 2011 in exchange for a package of 78 billion euros.

Ireland had to ask the IMF and EU for a bailout of 85 billion euros in November 2010.

Cyprus President Demetris Christofias has called an emergency meeting of party leaders on Tuesday to discuss the state of the recession that hit the local economy.

He was reluctant to seek a bailout of the European Union fear the consequences of the austerity measures imposed tougher Brussels.

Cyprus is very protective of the low corporation tax rate of 10 percent which helped to attract much needed foreign investment.

Both commercial banks and state banks have been able to borrow from international financial markets since June last year, because the island’s debt cut to junk status by two of the three international credit agencies.